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YVONNE CHENOA LYNCH
Creative Direction | Consumer Product Innovation
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Rooted in sustainability, this collection represents a mindful collaboration between myself and Ozma of California.
Working alongside the company's owner, I helped evolve the brand, and develop a line that embodies true kind fashion practices at every stage. The entire collection was thoughtfully designed, developed, and produced domestically in Los Angeles, prioritizing environmental consciousness through low minimum order quantities, compostable packaging, biodegradable fabrics, and meaningful artisan collaborations.
Throughout the process, I ensured that Ozma's core company values were honored while bringing the owner's vision to life. This collection stands as a testament to how fashion can be both beautiful and responsible.